Haunted Houses In Hong Kong

In Chapter 10, Global Product Development the assorted planetary product strategies are introduced. There are three principal(prenominal) strategies that companies intake to access foreign grocerys: extension, adaption and invention. In the CNN article name Hong Kongs red-hot market in haunted houses on that tear is an adaption strategy that is being used to help market clumsy houses. The houses are considered bad luck to the Chinese because they are places where a death occurred. This article discusses how one website, Squarefoot.com.hk, is taking advantage of these houses and what they pass to offer a foreign consumer. Adults tend to think of irrational notions as childish or even uneducated beliefs--and they may be. However, superstitions uprise all over the world, each influenced by the cultures of different people. (Gonzalez, 2011) In Peter Shadbolts article Hong Kongs hot market in haunted houses the Chinese superstitious locals read denoted apartments whe re an hateful death has occurred as hongza haunted or unlucky. The barrier derives from the Chinese word xiong, pronounced hong in the Hong Kong dialect, which delegacy calamity, violence, mar. Za means residence. (Shadbolt, 2011) This superstition concerning hongza is affecting the certain country market of Hong Kong.

In Hong Kong the living accommodations market has been one that has consistently grown end-to-end the years, and has croak one of the most expensive areas to buy property. However, in the example of houses where an unfavorable death suicide or murder has occurred, the prices and make are both low. Though death sounds like a bad selling poin! t, companies have actually started to take advantage on the opportunities these unfavorable houses have to offer for international buyers. Squaregoot.com.hk is an separate website, promoting and showcasing properties for sale and rent from Hong Kongs leading independent real res publica agents (Squarefoot.com.uk, 2011, About Us). It is one of the many real estate websites that...If you compliments to get a full essay, order it on our website: OrderCustomPaper.com

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